17 Jul iCare Wins at Insurance Asia Awards 2025: A Milestone in Philippine Healthcare
iCare has been named Brand Transformation of the Year – Philippines at the Insurance Asia Awards 2025, held at Marina Bay Sands in Singapore. Organized by Charlton Media Group, this prestigious annual awards program honors the most forward-thinking insurers and health providers across the region. This year, iCare was the only Philippine HMO recognized, highlighting the significance of its bold and meaningful evolution.
Founded in 1991, iCare recently returned to its original name and identity. This move signaled a powerful brand renewal that has resonated deeply with businesses and individuals throughout the country. The rebranding has unified its platforms and placed empathy, accessibility, and affordability at the center of its mission: to help Filipinos say yes to better health.
“We at iCare dared to say yes: yes to change, yes to bold ideas, and yes to better health for every Filipino,” said Geronimo V. Francisco, President and CEO of iCare, during the Awards Night. “Today, we are proud to be the emerging health insurance leader in the Philippines, driven by affordable and sustainable HMO solutions that help our clients manage medical inflation. On behalf of iCare, thank you, Insurance Asia, for this recognition. Maraming salamat po.”
iCare’s transformation is not just a branding success. It has also led to meaningful real-world results. In the past year, many of the Philippines’ top employers have made the switch to iCare. They are drawn by its cost-efficient and sustainable pricing, responsive service, and strong product performance. iCare now serves clients across key sectors including IT-BPM, manufacturing, real estate, industrials, FMCG, hospitality, and professional services. It continues to meet the diverse needs of large enterprises, SMEs, and fast-growing organizations.
Another key differentiator is iCare’s extensive nationwide network of hospitals, clinics, doctors, and healthcare partners. This ensures that members can access quality care no matter where they are.
As part of its continued transformation, iCare also introduced multi-awarded actress and wellness advocate Janine Gutierrez as its official brand ambassador. Her authenticity and commitment to healthier living align perfectly with iCare’s mission to empower Filipinos to live well and confidently with healthcare that supports their journey.
Say Yes to Better Health
With a growing list of corporate partners, a trusted voice in Janine Gutierrez, a wide-reaching healthcare network, and international recognition, iCare is redefining what it means to be a modern HMO in the Philippines. This award from the Insurance Asia Awards is a significant milestone in iCare’s journey. More importantly, it affirms the company’s commitment to delivering better health for every Filipino.
Visit www.icare.com.ph to discover why iCare (Insular Health Care, Inc.) is the best affordable HMO trusted by top companies in the Philippines.
